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Is Your Strategizing Akin to Penguin Mating?

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Do your team’s strategy sessions mimic the mating rituals of the Emperor penguin?

In his book Elevate, Rich Horwath parallels strategy meetings and penguin mating rituals. Horwath describes how once annually the penguin will waddle up to 75 miles for a few minutes of mating. Then the female immediately leaves.

In the same vein, many teams don’t talk strategy all year, but once a year, they go offsite and spend two days talking about strategy. Then, like the penguin, we waddle back to the office and resume “normal” life with the “real work. “ Sound like your team?

Strategy discussions need to happen more than annually. In fact, they need to be a part of your leadership team’s meeting routine. As Horwath points out, “Strategy should not be an event. Strategy should be an ongoing conversation.” Some of your strategy discussions will be short. Others long. But in either case, you need to have a systematic way of getting out of the weeds and discussing content that can guide and propel your future, strategically.

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